E87A2368

Ms. Kalni Peiris

Lecturer

Contact

  • kalni.h@nsbm.ac.lk
  • +94 11 544 5000 (ext 1167)
  • Lecturer Department of Marketing and Tourism Management
  • Faculty of Business
  • Google Scholar
  • Linkedin

Profile

Kalni Peiris is a proud graduate of University of Ruhuna, Sri Lanka where she earned a First-Class BBA (Hons) in Marketing and is a proud alumna of Musaeus College, Colombo. She holds a M.Sc. in Management at University of Sri Jayewardenepura, Sri Lanka with a Merit and is currently reading for the Ph.D in Management at the University of Sri Jayewardenepura, Sri Lanka specializing in the areas of Marketing, Tourism and Hospitality Management.
Kalni Peiris launched her academic career at the University of Ruhuna, serving as an Assistant Lecturer in the Department of Marketing (Faculty of Management & Finance). She also brings corporate, e-commerce experience from her internship at the Sri Lanka-Tailor-Made division of Jetwing Travels (Pvt) Ltd.
She is quite passionate in western music where she has completed up to Level 3 (Ofqual/NQF) of the Associated Board of the Royal Schools of Music in the United Kingdom in Piano Performance and Western Music Theory. Additionally, she has also earned the Certificate in Business Accounting from the Chartered Institute of Management Accountants, United Kingdom.

Research Interest

  • Tourism & Hospitality Marketing
  • Digital Marketing, Influencer Marketing
  • Consumer Psychology
  • Subliminal Marketing & Neuromarketing

Conference (Full Paper) Publications

  1. Impact of Greenwashing on Tourist’s Switching Intention with the Mediating Effect of the Tourist’s Attitude towards Greenwashing: Special Reference to Sri Lankan Hotel Chains.
  2. KT Dissnayake, K Peiris, MYN Gunawardhana, 2021. The Impact of Online Learning Facilities to the Effectiveness of Emergency Online Learning: A Case Study on NSBM Green University Town, Sri Lanka. Homagama, Sri Lanka, National School of Business Management. Available at: https://www.researchgate.net/publication/359355825_The_Impact_of_Online_Learning_Facilities_to_the_Effectiveness_of_Emergency_Online_Learning_A_Case_Study_on_
    NSBM_Green_University_Town_Sri_Lanka
  3. HKH Peiris, GPK Nishadi, 2019. Impact On Tourist’s Switching Intention with The Mediating Effect of the Tourist’s Attitude Towards Greenwashing: Special Reference to Sri Lankan Hotel Chains. Matara, Sri Lanka, University of Ruhuna. Available at:https://www.researchgate.net/publication/341205914_Impact_of_Greenwashing_on_Tourist’s_Switching_Intention_with_the_Mediating_Effect_of_the_Tourist’s_Attitude_
    towards_Greenwashing_Special_Reference_to_Sri_Lankan_Hotel_Chains

Journal Publications

  1. Impact of Smart Tourism Technologies on Destination Loyalty: Perspective of Generation Z Travelers.
  2. Brand Hate And The Mediating Role Of Brand Avoidance Leading To Non-Purchasing Intention Among Gen Z Consumers.
  3. Impact of Green Consumer Values on Green Purchasing Intention of Millennial Consumers: With Special Reference to The FMCG Sector of Sri Lanka.
  4. The Impact of Adapting 3pl Services on The Logistics Performance of FMCG Companies in the Colombo District, Sri Lanka.

Ongoing Research

  1. Millenial Toursits’ Attitude Towards Smart Tourism Technologies Resulting Visiting Intention.
  2. The Mediating Effect of Imagination Proclivity on the Relationship between Effectiveness of Instagram Travel Influencers and Travel Intention of First-Time Inbound Visitors to Sri Lanka.