IJCBR Individual Publications

What Drives Innovation Performance? A Study of Sri Lankan Software Development Industry

Chamil Wickrarama Arachchi, Duminda Kuruppuarachchi

Abstract - This study investigates the impact of market orientation and R&D and knowledge management practices on innovation performance of Sri Lankan Software Development firms. In this study, market orientation is considered as an antecedent for the overall relationship structure. We also test the roles of management style & leadership and resource support as driving forces of R&D management practices. A conceptual framework is constructed with the support of related literature. Research constructs are operationalized with existing psychometric instruments, which were already validated for their content. A disproportionate stratified random sample of 128 R&D managers and engineers involved in software development is selected from 32 firms, and an online survey is conducted using a structured questionnaire. Results reveal that direct positive effects of R&D and knowledge management practices are statistically significant on the innovation performance of the software development firm. Moreover, knowledge management, management style & leadership and resource support positively affect R&D management practice. Also, the antecedent role of market orientation is evident. Findings of this research provide an empirically validated framework to boost the innovation performance of the Sri Lankan software industry.

Keywords:Innovation performance, R&D management, Sri Lankan Software development industry, Market orientation, Knowledge Management

The Response Expectation of Organizational Culture on Technology-Assisted Supplement Work

Shehani Joseph, Aushadharie Vidanalage, Vageesha Rajapakse

Abstract - In this paper, the authors explored the impact that organizational culture has on the Technology Assisted Supplemental Work (TASW) of Sri Lankan knowledge workers. This study focuses on a challenge that managers of Technology-Assisted Supplemental Work (TASW) of Knowledge Workers in Sri Lanka must address by incorporating organizational culture-based response expectations. The organizational culture can be categorized into four main cultures Clan, Market, Hierarchy, and Adhocracy. In this study, those are considered as the independent variables where the dependent variable is the TASW which is meditated by response expectation. It is proposed to conduct quantitative research to test the hypothesis assumed by the authors.

Keywords: TASW; Response expectation; Organizational culture

Destination Management in Belfast A Visitor’s Perspective

Janith Iddawala,Rong Huang

Abstract - Despite the importance of tourists as a stakeholder in the overall tourism system, limited emphasis has been given in tourism research in exploring the importance of managing tourist perceptions on overall Destination Management. This paper, therefore, attempts to explore how Belfast has managed its tourism industry from a tourist's perspective by emphasizing the cultural tourism aspect of the city using participant observations and a detailed secondary data analysis. The key findings of the paper identify that Belfast as a destination largely owes its success in the tourism industry to its cultural heritage in all its tangible, intangible, and contemporary forms as it has functioned as a focal point in attracting tourists to the city. It is also evident that the city's DMO [i.e. Visit Belfast] has understood the importance of visitor perspectives in Destination Management and has consistently taken steps to cater to the needs of the tourists effectively and efficiently. However, the city is currently at a phase where it needs to consider adopting sustainable practices to achieve its ambitious goals and sustain its tourism industry in the long run. The paper provides recommendations for destinations like Belfast to carry out destination development based on the three main pillars of the Triple Bottom Line.

Keywords: Destination Management, Visitor Experience, Cultural Tourism, Sustainable Development

The Impact of Lecturer - Student Relationship on Self-Esteem of Undergraduates A Case From Sri Lanka

Shehani Joseph , Thilini De Silva

Abstract - Self-esteem plays a significant role in satisfaction. This research studied the impact of the lecturer-student relationship on the self-esteem of undergraduates at a university in Sri Lanka. A quantitative research approach was used, and the data from fourth-year undergraduates in the university have been gathered through 121 responses via Google Forms. Rosenburg's Self-esteem scale and lecturer-student relationship scale were used in developing the survey questionnaire. The study found that when the lecturer-student relationship increases, the self-esteem of an undergraduate can also be increased. Further research studying how academics perceive the student-lecturer relationship in order to improve the self-esteem of students is recommended through this research.

Keywords:Lecture-student relationship, Self-esteem, Rosenberg Self-esteem scale

Factors Affecting Fintech Acceptance in Sri Lanka

Dhanushka Piyananda , Chandana Aluthge

Abstract - The purpose of this research is to identify the factors that affect consumers’ Fintech acceptance in Sri Lanka Based on the theory of Scenarization of Finance and some of the models developed in the information system field such as the Technology Acceptance Model, Unified Theory of Acceptance and Use of Technology, and Risky Technology Adoption models digital accessibility, digital capability, convenience, social influence, personal innovativeness, security concerns, and price value variables were selected as the significant variables for the proposed research framework. Structural Equation Model was used as a statistical test with SmartPLS software. The data source in this research is 440 primary data collected from Fintech banking services consumers. The results of the statistical analysis demonstrated that the level of scenarization of finance, measured in terms of digital accessibility, digital capability, and ease of use is a key concern when determining the adoption intention of Fintech services. Further, both social influence and price value have a significant negative impact while personal innovativeness creates a significant positive impact on consumers’ adoption intention. Also the study revealed that security concerns are having a negative impact, but the impact is not significant in the Sri Lankan context.

Keywords:Fintech, adoption intention, TAM, UTAUT, RAT, Scenarization of finance

Presilience for Enhancing Organizational Adaptive Performance within the Sri Lankan Private Sector

Bhagya Jayawickrama, Ganga Karunathilaka

Abstract -The Sri Lankan private sector plays a vital role in the economic development of Sri Lanka, and these organizations are constantly faced with unpredicted circumstances. In this rapidly changing world, being prepared to effectively face and adapt to unexpected crises is an absolute requirement. Therefore, identifying new concepts for enhancing organizational adaptive performance within the Sri Lankan private sector is essential. This study attempts to understand the impact of the newly developed concept of presilience and its contribution towards enhancing organizational adaptive performance (OAP) within the Sri Lankan private sector. The survey questionnaire of the study collected information regarding three independent variables: Openness (OS), Emotional Stability (ES) and Critical Decision Making (CDM) of 180 respondents, which were then analyzed using partial least squares path modeling (PLS) to test the study’s hypotheses. The research data analysis reflected that all three variables (OS), (ES) and (CDM) have a positive relationship towards the dependent variable (OAP).

Keywords:Openness (OS); Emotional Stability (ES); Critical Decision Making (CDM); Organizational Adaptive Performance (OAP)