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Certificate in Advertising Design (CAD)

Certificate in Advertising Design is designed for school leavers, undergraduates and advertising enthusiasts seeking academic qualification in Advertising Design. This 10 week program provides the students with a wider understanding and skill in creative problem solving to create innovative concepts to communicate ideas to a target audience while getting exposure on the advertising industry.

Part Time
Duration
Objectives
  • To develop young creative students to take on the problem-solving path to create innovative concepts to communicate ideas.
  • To produce striking advertising mediums that meets the client’s objective, reflects the brand personality, and captivates their audience.
  • To equip participants with the essential leadership proficiencies of facing the challenges in contemporary business environments.
  • To combine creative talent with innovative thinking to fill the creative need in the advertising industry.
10 Weeks
Entry Qualifications
  • School Leavers
  • Job Seekers
  • Students awaiting University entrance
  • Enthusiasts in the advertising industry
  • Design undergraduates who want to develop their advertising design skills
Programme Contents
  • Introduction to Advertising Design
  • Advertising Mediums
  • Advertising Strategies
  • Types of Advertising Campaigns
  • Design Process
  • Design Gap and problem solving
  • Idea generation and Big Idea
  • Concept Developing
  • Design execution and impact
  • Advertising Ethics

Medium

English / Sinhala

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