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BSc (Hons) Events, Tourism and Hospitality Management

Events, Tourism and Hospitality industries combined account for 1 in 11 of every employment across the world hence the interest among many students to follow a course connected to this sphere. The fragmenting events with professionalized management, ever increasing tourism and hospitality open door for many skilled human resources to enter an area of their choice. This degree course aims to develop the students understanding of the current and future trends of the Events, Tourism and Hospitality business and as to how they could gear themselves by learning to analyze plan, organize management functions in the related field towards becoming a professional or an entrepreneur. The courser focuses on both theory and practice during the three years.

Full - Time
Duration
Key Features
  • Demonstrate understanding of the holistic nature of Events, Tourism and Hospitality in their broadest sense
  • Use and evaluate theoretical models to explain the elements and integrated nature within which businesses operate
  • Develop knowledge and understanding of the key functional areas of Events, Tourism and Hospitality
  • Analyze the context, content and process of decision making in Management of these businesses
  • Gain knowledge of communication / information technology used in the workplace.
  • Gain knowledge & understanding in order to analyze current trends and issues in the said field of business
  • Understand the nature of client behavior & relationships, and enterprise & innovation in strategic and operational decisions
  • Appreciate the nature of globalization and evaluate the implications for the area of business
  • Evaluate the influence of differing cultures on business and how to gear students to specialize in sectors identified as their passion
3 Years
Obtain an internationally recognized degree in sri lanka

YEAR 1

  • World of Business
  • Principles of Accounting
  • Personal Development
  • Organizational Communication
  • Economics for Business I
  • Economics for Business II
  • Introduction to Marketing
  • Introduction to Tourism and Events
  • Front office and Facilities operations
  • Food and Beverage Operations

YEAR 2

  • Tourism Planning and Development
  • Event Planning and Strategy
  • Festivals and Exhibitions
  • Managing people
  • Advertising, Brand Management and Marketing Communications
  • Marketing Research
  • Logistics Management

YEAR 3

  • Event Innovation
  • Managing Service Innovation
  • Crisis and Disaster Management
  • Contemporary Issues in Tourism
  • Honors Project
Entry Qualifications

Students should have either of following qualifications

  • 3 passes for Advanced Level in a single attempt for core subjects (Local or International equivalent) (London AS Level exams are not recognized as entry criteria)
  • Completion of NSBM foundation programme
  • Completion of Edexcel or BTEC Certified foundation programme (*Subject to the approval of program director)
  • Completion of any other foreign university affiliated foundation programme (*Subject to the approval of program director) And
  • Students should have passed Ordinary Level examination or equivalent including Mathematics and English
employment opportunities

A Plymouth University Events Tourism and Hospitality Management degree opens up a range of exciting and rewarding career opportunities in all three areas and sub areas in the gamut of opportunities in the areas of marketing including marketing management, advertising and marketing research in multinational, small business and not-for-profit ever increasing tourism industry as well as professionalism demanded by the events and hospitality industry all over the world.

The course develops a number of key skills and attributes that will be attractive to employers and increase employability. In addition the course paves the way for entrepreneurship should the students decide to run their own ventures.

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